Is user-generation a myth ?

27Sep09

User generated content seemed to be something we take for granted as “content generated by users” . But is this really true ?  Few would dispute that less than 1% of visitors are actually generate content in most user-generated sites. Does this mean that about 1% of “ordinary visitors” generate content ? Our experience is […]

Filed under: Personalization   |  3 Comments

Co-Creating Cake

09Mar09

Customised Cup Cakes Customizing confectionery is an interesting area and one that is growing fast. The advent of edible inks and edible paper make it possible to print on cake.  Any individual or company can now get started with cake printing using off the shelf printers and off the shelf ink. What is edible ink […]

Filed under: Mass Customization, Personalization   |  11 Comments
Tags: Cake Printing, Cookie Printing, Edible Ink, Edible Printing