Archive for the ‘Uncategorized’ Category

These two terms are currently being used interchangeably.  This was discussed in the MCPC09 Conference by Sunnika and Brage They have found that “mass customization” referees more often to tangibles, while “personalization” is rather used in the context of “intangibles”. In other words mass customization is likely to be about products, while personalization is associated […]


An attempt here to classify the different types of personalization that we see online. Text Only Template – with uploadable Photo & Text Upload Anything – some content provided Design Collection TEXT ONLY Seems to be the most popular and probably accounts for over 90% of customization. Very often the the choice is limited to […]